Business Development Representative (BDR) – DACH

Location: Hybrid (Amsterdam office)
Compensation: Depending on experience

Role overview This is a full-cycle sales role focused on the German-speaking market. You generate your own pipeline, run outbound campaigns, qualify prospects, demo the product, and close deals. From first touchpoint to signed contract, you own it. You work closely with the founders and commercial team, and you directly impact revenue. If you like hospitality, move fast, and love building something from scratch, this is for you.

What you will do

• Build outbound pipeline in the DACH market. Run targeted campaigns via email, LinkedIn, WhatsApp and phone. You create your own opportunities.
• Convert inbound fast. Follow up on test calls within hours. Qualify sharply. Move hot prospects into discovery.
• Own the full sales cycle. From first conversation to signature. You manage momentum and close.
• Run strong demos. Show how Bonnie handles their actual calls. Live tests. Real scenarios.
• Negotiate and close. Proposals, pricing discussions, monthly and annual contracts.
• Work cross-functionally. Tight handovers to Customer Success. Share feedback with Product.
• Improve and scale. Refine messaging for the German market, improve conversion, build repeatable processes.
• Hit ambitious targets. Volume: 15-20 deals per month.

Who we are looking for: You are comfortable being responsible for results. You pick up the phone. You move deals forward. You do not wait. You are also genuinely AI-minded. You use AI in your daily workflow and always look for ways to automate and work smarter.

• 0-2 years in B2B SaaS sales or a strong commercial internship background
• Hungry to own the full cycle: qualify, pitch, negotiate, close
• Hospitality mindset. You understand restaurant operators
• Self-starter. You build pipeline, not just follow up
• Structured. Clean pipeline management in HubSpot
• AI-first. You use AI to research, personalize, write, automate and move faster
• Comfortable with tools like HubSpot, Apollo, Instantly (or eager to learn)
• Fluent German and English. Dutch is a strong plus
• Competitive and resilient. You thrive in a very dynamic and fast-paced environment

Why you’ll love working at Bonnie

• Competitive salary depending on experience, with uncapped commission
• Meaningful Employee Stock Option Plan (ESOP)
• Clear ARR target with real upside
• High-impact role in a fast-scaling AI company with international ambitions (active in 14 countries)
• Great hospitality customers (Loetje, 3WO, Dudok, Ron Gastrobar and many more)
• Amsterdam office with strong team culture
• Full setup: MacBook, HubSpot, Apollo, Instantly
• Real growth opportunities as we expand internationally
• Quarterly team events and wins

How we work We’re hybrid by default and value face-to-face collaboration when it counts. Every ~3 months we bring the whole team together for an in-person event.

About Bonnie Local businesses are the backbone of our communities, yet most tech is built for enterprises. Our founders spent 12+ years building software for this space and scaled a platform that helped 55,000+ local businesses grow. We saw the gap: missed calls, lost revenue, and teams stretched thin. Bonnie is our answer. The conversational AI assistant that ensures every call is answered and every opportunity is captured. We help restaurants (and, via partners, other local businesses) manage reservations, answer FAQs, route calls, and send WhatsApp follow-ups so staff can focus on great in-person service.

Ready to build? If you want to own pipeline, close hard, and help build something that restaurants genuinely love, we’d love to talk. Apply here and include your CV!